Garuda Indonesia "Jelajah Sydney"
Media
>IDR13 Bio
Conversion Value
2.300
Conversion
644%
KPI
Objective
To increase Indonesian Tourism economy, Garuda Indonesia collaborates with Australian Tourism to increase international travel by creating awareness to conversion campaign to boost sales to happened on Garuda Indonesia App & Website.
Approach
Using various diverse channels to gain conversion from Google GDN & Google Search, Meta Group of Channels and Programmatic Ads.
Specify Targeting Strategy to audiences that relate to Garuda Indonesia customers with specific interests skewed to Travel s(location targeting, interest targeting, demographic targeting).
Optimizing Clicks campaign to conversion to increase acquisition campaign.
