Celebrating Ramadan Festivities with BAF
Creative
Background
Bussan Auto Finance aimed to boost brand awareness during the Ramadan season by connecting with their audience in a meaningful, culturally relevant way.
Objective
The objective was to celebrate the spirit of Ramadan while subtly promoting BAF’s financial services, making the brand memorable during a key festive period.
Approach
Leverate Group crafted a seasonal digital videos by combining emotional storytelling with engaging visuals along with witty approach the campaign strengthened BAF’s connection with its audience, driving awareness and fostering a deeper brand relationship.